Sperm quality, which is usually expressed in terms of adequate sperm count, proper motility (or the fact that sperm are not lazy and are highly motivated to win the battle to fertilise the egg) and healthy morphology (i.e. sperm are real lookers) has declined by 50 – 60 % over the last 40 years, which is alarming to say the least. Healthy lifestyle and environment seem to play a very significant role in this decline. However, these are very broad terms, so let’s look at some specific tips on how male fertility can be affected.